Monday, May 21, 2007

Value Engineering - a good thing?


What do the following phenomena have in common?
  • extremely quick service at a pizza resturant
  • thin doors on kitchen cupboards that you buy at IKEA
  • no little bottles of shampoo in some hotel room bathrooms
Answer:

They are all minor but planned examples of Value Engineering.

For more info read the blog of the BBC economics editor.

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